Tulips Chargers Ron Mix card
In the early 1960s, AFL teams were attempting spread the word
about "The Other League," and were holding promotions of all
sorts. One method that was nearly always popular, especially
with younger fans, was player trading cards.
|Back of a
standard Golden Tulips card
While Topps and Fleer were distributing their bubble gum sets
on a national basis, many smaller, regional sets were produced
that were dedicated to an individual team. The 1961 Golden
Tulip Chargers set is one such issue. The cards, which measured
2"x3" and were distributed in the San Diego area, came inserted
into bags of Golden Tulip Potato Chips, one card per bag.
Though the cards were housed in a cellophane sleeve, most are
found today with oil stains from the greasy chips.
The complete set of 1961 Golden Tulip Chargers cards consists of
22 cards. The two most-prized cards in the set are of
quarterback Jack Kemp, and hall of fame tackle, Ron Mix. The
other players in the set are Ron Botchan, Howard Clark, Fred
Cole, Sam DeLuca, Orlando Ferrante, Charlie Flowers, Dick
Harris, Emil Karas, Dave Kocourek, Bob Laraba, Paul Lowe, Paul
Maguire, Charlie McNeil, Ron Nery, Don Norton, Volney Peters,
Don Rogers, Maury Schleicher, Ernie Wright and Bob Zeman.
Botchan, Ferrante, Laraba, Schleicher and Zeman were never
featured on regular-issue Topps or Fleer cards, and thus the
Golden Tulip issue represents a rare opportunity to find them
The backs of all Golden Tulip cards are identical, and advertise
a contest to win tickets to Chargers games. Additionally, they
speak of an opportunity to receive an 8"x10" photo of Chargers
players. By mailing in five cards of a particular player, you
would then receive back your 8"x10" photo of the same player.
These blank-backed photos, now referred to as Golden Tulip
Premiums, are exceedingly rare, and amongst the most desired of
all regional AFL issues.
Schleicher Golden Tulips Premium
The Golden Tulip Chargers premiums were only produced in 1961,
the Chargers first year in San Diego. Other companies produced
Chargers premiums in later years, including the Golden Arrow
Dairy Milk Caps, Union Oil Prints, and of course, the Coca-Cola
Posted By Tales from the American Football League to
Tales from the American Football League
at 3/28/2012 09:33:00 AM
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